Luisa Ferreira
Founder & CEO
Burlington
My Role
I’m the founder of AINFORE, where I help organizations turn data into dependable decisions using AI agents, copilots, and forecasting-driven analytics. My work focuses on practical operational use cases designed to integrate with existing systems and deliver measurable outcomes. I build solutions with strong governance: transparent recommendations, evidence behind the “why,” role-based controls, and privacy-by-design.
What I love most about my role
I love translating complex operational reality into AI tools people trust—clear recommendations, evidence behind the why, and measurable impact in daily work.
How I define success
Personally, success is building intelligence people trust—work that’s practical, ethical, and measurably improves how teams operate.
Success in my personal life is feeling grounded, staying close to the people I love, and living in alignment with my values.
The best piece of business advice I ever received was
Protect your name—do work you’d be proud to defend, even when it’s hard.
What would I tell my younger self
Choose integrity over speed, consistency over intensity, and usefulness over perfection. The right people will find you—and you’ll build a life you’re proud to stand behind.
What 2B Bolder mean to me
2B Bolder means showing up with heart and clarity—doing work I’m proud of, saying what I mean, and choosing what truly matters
Years of Experience
25
I recommend you focus on developing these 3 skills to succeed in a role like mine
AI Solutions, AI Strategy and Forecasting