I am the PR Director at LJ Public Relations based in NYC and Los Angeles. I manage communications, media placements, and influencer marketing for a number of fashion, beauty, and lifestyle brands including Indochino, LAKE Pajamas, Aerosoles, The Happy Planner, and more.
What I love most about my role
I love working with each brand individually and helping them to grow by garnering more media attention and buzz. It's also very rewarding when you see your client featured in People or VOGUE magazine!
How I define success
I believe true success is happiness. You can have whatever career you want or make whatever money, but if you're not happy, it's not worth it.
The best piece of business advice I ever received was
Second best answer is no; keep pushing forward!
What would I tell my younger self
Keep working hard and know that the long hours and extra efforts you're putting in will pay off. Also, don't forget your worth. Negotiate where you can - the worst they can say is no!
What 2B Bolder mean to me
To work hard in the pursuit of your own dreams and goals.
Years of Experience
I recommend you focus on developing these 3 skills to succeed in a role like mine
Public relations, brand building, influencer marketing.