Excellent LinkedIn Consultant Profiles
- Mary Killelea
- 2 days ago
- 3 min read
Updated: 2 days ago
What Makes an Excellent Consultant LinkedIn Profile?
An excellent consultant’s LinkedIn profile makes three things instantly clear: what you help with, who you help, and why you’re credible. The best ones also package your expertise into a clear point of view and an easy-to-buy offer, so the right clients can quickly understand the value and next step.
Consultant Profile Checklist:
Banner: Outcome statement (what you help clients achieve + who is it for + proof cue + CTA).
Profile photo: Clear, high-quality, and recognizable at thumbnail size (not cropped, dim, or overly filtered)
Headline: Clear target client (industry, stage, role, or problem set)
About section: Clear point of view (what you believe, how you work)
Credibility: Social proof present (testimonials, press, speaking, awards)
Featured section: At least 3 assets that “sell” (case study, deck, framework, article)
Open to / services: Set intentionally hiring, partnerships, speaking, fundraising (not left random)
Clear CTA: Easy way to contact you (email, calendar link, DM prompt)
Excellent LinkedIn Consultant Profiles (Women to Learn From)
As you review each profile, look for:
(1) clarity, (2) credibility, and (3) conversion.
Carrie Moore
What to study:
A clear “consultant ladder”: advisory work for a defined sector, plus a secondary offer (coaching) that logically fits the same audience. Also, using credentials (teaching/adjunct expertise) to signal authority without overexplaining.
Steal this idea:
Write a 1–2 line offer menu right at the top of your About: “I advise X on Y. I also coach Z through W.” Then add one credibility line (e.g., educator/adjunct, former roles).
Barbara Roos
What to study:
Positioning around a specific moment of pain when change gets messy and momentum stalls and owning a crisp role in that moment (strategist/storyteller/guide). It’s memorable because it’s situational, not generic.
Steal this idea:
Use a “when → I do → so you get” sentence in your headline or About opener: “When [situation], I [intervention], so teams [outcome].”
Mayura Garg
What to study:
Consistent theme leadership showing up repeatedly around a few ideas (B2B growth, category breakthrough, storytelling) so the profile feels like a point of view, not a directory listing.
Steal this idea:
Pick one signature lens and label it: “My POV: Storytelling is the fastest path to B2B differentiation.” Then pin 1 post + 1 article + 1 case example that reinforce it.
Dr. Carol Parker Walsh
What to study:
Productizing your expertise into a named experience/program (workshop, lab, framework) so people instantly understand what you do and how to engage you.
Steal this idea:
Create a Featured-section trio: (1) “Start here” program page, (2) 1-minute “how I help” video, (3) 1 proof asset (case study, testimonial, talk).
Sabrina Shafer
What to study:
Strong consultant positioning anchored to outcomes (go-to-market + sales acceleration / enablement) plus a distinct public brand that expands demand (speaking + “Fear Forward”).
Steal this idea:
Add a “Signature Framework” line directly under your role: “Creator of [Framework] used to help [audience] achieve [outcome].”
Barbara Jones-Brown
What to study:
High-credibility specificity: years in sector + notable outcomes (exits, store footprint, funding) that remove doubt fast and make the expertise feel “earned.”
Steal this idea:
Add a 3-bullet Proof Block near the top of About:
20+ yrs in [industry]
Built software in 4,000+ stores
Startup outcomes: exits / funding
The Excellent LinkedIn Consultant Profiles don’t happen by accident, they’re built with intention. Small changes to your banner, headline, and About section can quickly shift how decision-makers perceive your leadership. Before you move on, ask yourself: does your LinkedIn profile reflect where you’re headed next?
