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Your LinkedIn Profile Isn't Attracting Opportunities. Here's Why.
You know what I’m talking about. You spent hours (or let’s be honest, a frantic 45 minutes one Tuesday night) filling out your LinkedIn...


I Outsource My Most Annoying Task to an AI Intern (And You Should Too)
Let’s play a game. It’s called “I need to post on LinkedIn today.” Round 1: You open a new tab. You stare at the blinking cursor. The...


Frequently Asked Questions and Advice for Women in Tech
Frequently Asked Questions and Advice for Women in Tech: How to Establish Yourself in a New Role (and Be Remembered for All the Right...


Why AI-Enhanced Personal Branding Isn’t Optional in 2025 (and Exactly How to Start)
By Mary Killelea, Founder of 2B Bolder | LinkedIn Strategist | Recovering Corporate Marketer Who’s Obsessed with Visibility The wake-up...


AI Won’t Replace You, But Obscurity Might: Why Visibility Is the New Job Security
By Mary Killelea, Founder of 2B Bolder | LinkedIn Strategist | Personal Brand Expert Let’s get something straight: AI isn’t your biggest...


5 Ways to Avoid the Visibility Penalty: Why Smart, Capable Women Stay Stuck And What to Do About It
By Mary Killelea, Personal Brand Strategist & Founder of 2B Bolder She had the results. The relationships. The respect. But when it came...


Learn how to turn LinkedIn into a Reputation Engine
By Mary Killelea, Personal Brand Strategist & Founder of 2B Bolder Most people treat LinkedIn like a digital business card or...


I Spent Months (and $$$) Testing Growth Strategies—Here’s What Works on LinkedIn
I’ve spent the last 6 months knee-deep in LinkedIn, testing, posting, analyzing, investing thousands of dollars, and learning from the...


How I Crush the Day (Before 9 AM) & you CAN too: 4 Habits for a Strong Personal Brand
People ask me all the time, “How do you get so much done?”The truth? It’s not magic. It’s momentum. And it all starts first thing in the...


Steps to Improve Confidence: The First Bold Step Toward Reinventing Your Career
If you're reading this, I already know something about you. You’ve worked hard. You’ve shown up. You’ve played by the rules. You’ve...
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